Opportunities in Icelandic Tourism?

At work we got a mail from one of the Hotel managers in Iceland. Basically saying it´s sink or swim time for the whole industry in Iceland. I guess you could say that about every company in the country but it is true. I just have a hard time seeing how we are going to increase tourism revenue in Iceland at this time. Here are my points.

-Yes, the pound, Euro and dollar is kicking our ass, making it much cheaper to travel and stay here and that will, hopefully, bring us added revenue in the close future. But long term I don´t think it will do much.

-The reason being that the credit crunch is hitting everyone. It just hit and bankrupted us first. Even if the people of Britain, USA and the EU countries want to come here, they are also facing tough times ahead and they need to buy food and pay their mortgages with their money, not take random trips to Iceland.

-Also, when the truth dawns on the regular Joe in the street here, that we are all fucked, I´m sure we won´t be much fun to be around. Say you book a trip to Iceland around 15th November. I think you will see very depressed and worried people walking the streets of Iceland.

I know this is a negative view but I think it is a realistic one. By all means, please visit me in my home country friends! It will never be cheaper for you than now and I will bring my smile to the party but don´t expect many others to play along in a couple of weeks. There are dark times ahead.